SPORT NOORD CUP

MILESTONE 1

BRIEFING
Starting from your storyboard, you will develop the animation of your icons in Adobe After Effects, including the logo animation of the Sport Noord Cup.

Begin with the animated icon of sport 1, followed by sport 2, and then sport 3. Conclude with your rendition of the Sport Noord Cup logo animation.

Make extensive use of Motion Design Principles to achieve a dynamic video. Incorporate the motion characteristics of the specific sports by utilizing the Graph Editor.

MILESTONE 2

BRIEFING

Briefing Direct and animate a smooth Instagram Reel (1080×1920 px – vertical) that dynamically showcases one of your sports. Consider the target audience and the hero archetype. It is a promotional IG reel for the Sport Noord Cup (SNC) event, so that must be prominently featured, with the logo well animated into it. Also, announce the event dates: July 6 and 7, 2024. Combine 2D animation with live video.

Create a short, dynamic animation of ±15s consisting of different shots, including close-ups, medium shots, long shots, etc. Do this by thoroughly storyboarding your Instagram reel (iterate!). In this animation, we see a fully designed and rigged character moving, created by yourself. It must genuinely exude the chosen sport; For this, rig the characters in this Instagram reel with DUIK Angela (see S2D). Show that you can appropriately make the character move (the athlete performs the sport!) and convey emotions (motion qualities, MDPs); In addition to the characters, the setting also plays a role. Film live backgrounds in Park Spoor Noord.
Combine your 2D characters with real video backgrounds. Use basic VFX such as the Rotobrush, Camera Tracking, etc., to integrate your figures into the live environment (see S2D, upcoming lessons); Include (royalty-free) music in this video, add sound effects (this usually enhances your final result, as it is, after all, an audiovisual medium); Incorporate the following text messages into your video: “Will you win the Sport Noord Cup?” and “6 & 7 July”. The video ends with a call-to-action (CTA): “Sign up at www.ap.be. At the CTA, display all the sports of your version of the SNC.

MILESTONE 3

BRIEFING

The Sport Noord Cup is a sporting event for Antwerp students, happening on the first weekend of July.

Explainer Video Guidelines:
– Audience: Event participants.
– Content: Informative about the event.
– Highlight three sports disciplines and their specific park locations using a clear map.
– Show other key locations (central hub, catering, sanitation).
– Use moving figures to represent each sport with DUIK Angela.
– End with a call-to-action for more info on www.ap.be, displaying the Sport Noord Cup logo.
– Duration: 45 seconds to 1 minute.
– Format: Full HD, 1920×1080, 25fps.
– Include a voice-over, sound effects, and music.
– Trophy ceremony on Sunday (optional).

Important Notes:
– Each student creates their own version of the SNC with unique locations and event setup.
– Use creative transitions and scenes, not just maps.
– Character rigging with DUIK Angela is essential for a good score.